Starbucks prices from now on

After McDonald's and KFC, another international catering giant began to raise prices. The South Reporter learned from Starbucks yesterday that from today, all Starbucks stores nationwide will collectively replace the price tag and increase the price of some products, mainly the current adjustment of coffee will increase by 1-2 yuan per cup.

Southern Metro News reporter Xu Weiqiang followed McDonald's and KFC, another international catering giant began to raise prices. The South Reporter learned from Starbucks yesterday that from today, all Starbucks stores nationwide will collectively replace the price tag and increase the price of some products, mainly the current adjustment of coffee will increase by 1-2 yuan per cup.

"Dairy prices rose one yuan, coffee rose two yuan, chocolate rose three yuan!" Yesterday, the network launched a well-known coffee chain Starbucks will be in January 31, China's direct sales store prices increase news, triggering users attention. However, the Southern Metropolis Daily reporter did not see the relevant price increase notice on Starbucks China's official website. He then contacted several stores. Managers and staff members were all unaware that they did not receive the relevant price increase notice.

For Starbucks, the price increase started today, Starbucks Greater China Public Relations Manager Li Jing confirmed to Southern reporters. However, she said that the prices of online prices are not accurate. Only a few beverage prices will be adjusted slightly from today. The prices of espresso drinks and freshly modulated coffee drinks will increase by 1 to 2 yuan, while food, goods, and blending Drinks and most of the tea beverages did not increase their prices. The hot chocolate and milk quoted on the Internet were not in the price range. Li Jing stated that due to the large number of stores in China, many stores have not yet notified, but according to the unified arrangement of the Chinese headquarters, all the price tags and menu boards will be replaced last night. Today, all stores will be new. .

Earlier media reports said that last year's decline in coffee beans caused Colombia's coffee beans prices to rise by about 50% last year. Last year, through a round of price increases, the New York City cup of 12 ounces of medium cup coffee rose 10 cents. Starbucks raised the average price of various products by 1% last year on the grounds that the cost increase was serious. In January of this year, Starbucks took the lead in raising prices in the northeastern United States. Industry experts had predicted that the price of Starbucks's next coffee would quickly spread to China. Regarding the reason for this price increase in China, Li Jing said that it is the cause of operating costs, and Starbucks China last adjusted the price of espresso coffee drinks in 2007.