The future of medical technology health ideas

Recently, Mike Harsh, Global Chief Technology Officer of GE Healthcare, who is committed to the concept of "healthy imagination", brought the latest cutting-edge technologies and scientific and technological achievements of GE Healthcare in the 2012 North American Radiological Society (RSNA) during his visit to China.

According to report, GE's latest technology includes silent magnetic resonance scanning technology, UniversalViewer fully supports Centricity PACS and Centtricity PACS-IW image transmission and archiving solutions, breast cancer screening ultrasound technology, magnetic resonance guided ultrasound focusing therapy and other technologies And solutions are designed to help physicians improve the quality of medical services and greatly improve the patient's medical experience.

MikeHarsh pointed out: "In the premise of improving diagnostic comfort, humanization, and strengthening patient compliance, we can obtain more accurate diagnostic data and help physicians to customize patient-accurate treatment programs." Patient-centered precision diagnosis and treatment" concept It has become the future R&D trend of medical technology."

Pay more attention to accuracy and humanity

As we all know, when we talk about hospital inspections, we often think of clunky, pale, and daunting large-scale detection instruments such as magnetic resonance scanners and ultrasound scanners.

In GE's philosophy, future medical technology is not simply to improve the performance and high-tech sense of these testing instruments, but to be a more user-friendly application for operators and patients, fundamentally from the perspective of patients. More high-quality, less costly, and more comfortable medical treatment.

MikeHarsh pointed out: "GE has changed from the discovery of diseases and the treatment of diseases to the prevention of diseases. Helping doctors to obtain more information on pathological, chromosomal and even DNA sequences through testing equipment and analytical instruments in order to develop more accurate The diagnosis and treatment plan. So, how to make diagnosis and treatment more accurate is the future of GE Healthcare technology."

It can be imagined that in order to improve accuracy, improving patient comfort and fit is also an important synergy. For example, GE's unique landmark Silent Magnetic Resonance Scanning technology creates a physical environment that allows patients to calmly check to obtain accurate data detection technology.

Another reasonable idea is the greatest beneficiary group of this idea - children. In the United States, some MRI environments are designed as adventure stories, with jungles, pirate ships, and some interesting color pictures that children can learn first. When scanning. The doctor will tell the children that there will be pirates boarding for a while. They need to hold their breath instead of being blunt about checking. These experiences make children like children in the park. After the children finish scanning, they may even ask parents and doctors whether they can come back tomorrow.

R&D team localization strategy

With such a wonderful idea, people can't help wondering whether Chinese users can enjoy it faster or even synchronously. However, the ensuing doubt is whether this kind of precision medical treatment means an expensive monetary cost.

In simple terms, the medical technology applied in the U.S. market can be listed in China with the approval of the National Food and Drug Administration (SFDA). The approval time may vary from several months to several years depending on the product.

However, Mike Harsh believes: “The road to GE Healthcare's China is not simply to replicate the US market. The concept of “patient first” is based on the nature of the market and overcomes the dilemma that American technology has become unsatisfied in China due to differences in people. Taking 'China's patient-first precision medical technology' is exactly the road to GE's medical technology in China."

In May 2012, following the Beijing and Wuxi R&D centers, GE China Innovation Center (Chengdu) was put into operation. In China, there are more than 1,100 local engineers with strong R&D capabilities and more than 1,500 basic science teams, which can cover everything from initial market demand and product positioning to product development, production, and market launch. It is even possible to develop products that sell well in the Chinese market and subsequently promote them to foreign markets. This is GE's more open communication and cooperation platform for Chinese customers.

Dai Ying, general manager of GE Healthcare's global technology research and development in China, pointed out: "Actually, the creation of innovation requires the combination of several aspects. The first is engineering design, the second is basic scientific research, and the third is clinical. Only these In order to integrate clinically, we must innovate the engineering team.”

MikeHarsh believes: "GE's introduction of a new technology to the market is definitely not as simple as promoting itself. Instead, it considers factors such as cost, quality, and medical patient coverage. Therefore, a technology is not directly equal to high cost. It is also a commitment. GE's concept of "healthy ideas" has been working hard in the near future."